Data Aggregators Aggregate Errors

Privacy Activism: Data Aggregators: A Study on Data Quality and Responsiveness

This study examined the quality of data provided by ChoicePoint and Acxiom, two of the largest consumer data brokers in the United States, as well as their responsiveness to consumer requests – and found significant areas of concern in both areas.
100% of the reports given out by ChoicePoint had at least one error in them.